Gadgets to Help Tend a Garden, NY Times
There’s no doubt in the value of a Facebook account for your business. It’s a social network that, depending on the objectives, I recommend for clients with a specific engagement strategy. However, there’s also no doubt that some customers are experiencing
Customers are most likely to offer feedback when they have either a really bad experience or a great one — and they almost never say a word when their experience falls somewhere in the middle.
The problem is, that silent majority in the middle typically…
File under “Media Training”
[youtube=http://www.youtube.com/watch?v=jSo6HMG2btQ&w=1600&h=930]Oh, dear. In case you haven’t seen this video already, here is Olympian Ryan Lochte making the rounds promoting his new reality show “What Would Ryan Lochte Do?”
“Uuuugh. What am I notdoing?…
t’s been a few months since photo-sharing sitePinterest was all the rage in social media circles. Pinterest grew from seven million unique visitors in December 2011, to a high of almost 20 million in April, according to web traffic analysis service Compete.com. While growth has leveled off, use has remained consistent.
According to a survey of 2,200 U.S. adults by API platform Apigee and Harris Interactive, 57% of mobile app users say they would consider making holiday purchases on their mobile devices.
Read more: http://www.mediapost.com/publications/article/181507/majority-of-app-users-ready-for-holiday-m-commerce.html#ixzz24UcRzXol
Introducing Framed: our imaginative approach to social media storytelling.
M Booth’s Framed is aimed at helping clients create visual content, such as inforgraphics and video, that tells brand stories and engages audiences in the digital space.
M Booth has partnered with Simply Measured to research engagement and sharing habits on Facebook’s top 10 brand pages and compiled its findings in an infographic. Click the image to see what brands are sharing on their social networks.
In February, eMarketer forecast there would be nearly 158 million social network users in the US this year, a number we still expect to hold true.
More than half of those users are women, and eMarketer expects this trend to continue throughout our forecast period, though the percentages will not be far off from 50-50.
As president of digital marketing agency MediaWhiz, a Hyper Marketing Inc. agency, Ed Kats is responsible for overseeing everything that goes into helping clients drive profitable digital marketing programs. Kats spoke with eMarketer’s Lauren Fisher about the online marketing tactic that holds the majority of successful digital marketing campaigns together: email marketing.
Read more at http://www.emarketer.com/Article.aspx?R=1009253&ecid=a6506033675d47f881651943c21c5ed4#eApWOkCYix4hhM0x.99
A case involving a sheriff’s deputy fired for “liking” his boss’s political rival on Facebook could set a precedent for how speech is protected online…